Lucy Postlethwaite

Founder · Practical AI

Lucy Postlethwaite is the founder of Practical AI, a GenAI training and consultancy for event<br /> agencies and organisers. With 14 years inside the industry across ops, client services, creative<br /> pitches and delivery, she works with teams to build the shared confidence and clarity that makes<br /> AI stick not just for a few people with ChatGPT open, but across the whole team.<br /> She&rsquo;s delivered events for Anthropic, Salesforce, Amazon, Microsoft and Dell, led an AI activation<br /> for senior CMOs at Salesforce Dreamforce, and worked alongside Anthropic at their CEO Forum.<br /> She&rsquo;s a judge for the Event Technology Awards AI Edition 2026, has spoken at Event Tech World<br /> and Event Tech Live, and runs regular online AI bootcamps and cohorts for her event freelancer<br /> community.<br /> Her approach: AI sits inside the work, not on top of it.<br /> &nbsp;

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