We build one structured map of every B2B event — then point it at whatever you're trying to do. Here's how both halves work.
Part one
How we build the data
Track every B2B event
We continuously index the world's B2B events — identity, dates, venue, organizer, and sector. 34,261 events across 157 countries, kept current.
Map each exhibitor list
For each event we locate its exhibitor list and classify how to reach it — open HTML, JavaScript-rendered, API, or PDF. 62% are machine-readable.
Pull & resolve companies
We extract each list and normalize every exhibitor to a canonical domain — so one company is one record, linked to every show it appears at.
Enrich once, reuse everywhere
Each company is researched once — firmographics, business model, geography, funding and hiring signals — and reused across every event it attends. Known companies cost nothing to add again.
Structure into one map
Events, venues, organizers, exhibitors, and their contacts — linked into a single queryable dataset. That asset is what every application below runs on.
Part two
How you use it
The same map answers a different question depending on what you're doing. Here's the most-built application in full, and the rest in brief.
Application — a scored target list (sales & ABM)
Capture your ICP
From your website, a few example customers, or a 90-second form. Our extraction produces structured attributes — industry, size, geography, buyer titles, exclusions. You review and confirm.
Score every exhibitor
Every exhibitor at your event is scored against your ICP — by firmographic fit and what the company actually does. For tracked events the data is already in hand; new events take ~48h to add. Each score carries a plain-English rationale.
Map the buying committee
For each top match we identify 3–5 decision-makers with verified emails, plus account context — recent news, hiring signals, a "why now" angle.
Deliver in 24 hours
A ranked report — CSV + PDF — with one actionable hook per account. One free ICP refinement and re-run included.
The same data, other questions
Pick the right shows
Compare events by who actually exhibits, scale, and timing — before you book a booth.
Qualify a sponsorship
See which shows put your buyers in the room, by who exhibits and attends.
Track who exhibits where
Follow named companies — competitors or targets — across every show they appear at.
Sell into events
A live calendar plus verified organizer & venue contacts for your region and niche.
Grow or benchmark a show
Companies that should be exhibiting, and how your event or hall ranks in its category.
A target-list report — what's in it
Included
Not included
FAQ
Is this only for sales teams?
No. A scored target list is the most-built application, but the same dataset serves exhibitors choosing shows, sponsors qualifying events, suppliers selling into events, and organizers and venues benchmarking. Each gets a different view of the same map.
Where does the data come from?
Public exhibitor listings, event-platform sources (Swapcard, MapYourShow, etc.), and partner data feeds. Companies are resolved to a canonical domain and enriched once, then reused across every event they attend.
How do you score matches?
A fast structured pass scores every exhibitor on firmographic fit, then a closer pass verifies what the company actually does. Each score includes a plain-English rationale — never a black box.
How fresh is contact data?
Verified at time of delivery. Bounce risk under 4% typically.
Do you support events outside the tracked list?
Yes, with a ~48h window to add a new event. Most B2B events are supported.
Is my ICP shared with anyone?
No. ICPs are customer-private and never sold or aggregated.