Kyle C. Gittens

Director, Middle East & Africa (MEA) · Barbados Tourism Marketing Inc. · company speakers →

Kyle Gittens is a Senior Destination Management Executive with over 17 years of experience in tourism management and destination marketing, including 12 years of international leadership across the United Kingdom, the United States of America, Latin America, Africa, and the Middle East. Currently serving as Director, Middle East & Africa at Barbados Tourism Marketing Inc. (BTMI), Kyle is responsible for developing and executing strategic initiatives to foster sustainable growth from these regions. His role involves building and nurturing partnerships with trade, media, and industry stakeholders, leading co-op marketing campaigns, and representing Barbados at global industry events to strengthen brand presence and drive visitor arrivals. Kyle’s career at BTMI spans multiple senior roles, including: Director of Marketing (Ag.) – spearheading global campaigns and leading a dynamic team to maximize brand visibility. Marketing Manager Senior Business Development Officer, Latin America Earlier in his career, Kyle served as a Research Analyst at the Barbados Tourism Authority, where he provided critical market intelligence and policy insights that shaped aviation and tourism development strategies. Academically, Kyle holds a Master of Science in Tourism and Event Management (Distinction) and a Bachelor of Science in Hospitality and Tourism Management from the University of the West Indies, Cave Hill Campus, where his research focused primarily on the socio-cultural impacts of tourism development and the factors influencing tourism demand in developing countries such as Barbados. Kyle has been recognized with multiple awards, including Tourism and Hospitality Management Student of the Year (2014–2015). With a proven track record of strategic leadership, stakeholder engagement, and market development, he is passionate about bridging Caribbean and international markets, creating culturally relevant strategies, and driving sustainable tourism growth.

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