Steve Risler

Senior Manager, Golf Retail · Whistling Straits / Blackwolf Run / Kohler Co. · company speakers →

Steve Risler is the Senior Manager of Golf Retail for Whistling Straits in Sheboygan, Wisconsin and the Association of Golf Merchandisers’ (AGM) 2026 International Merchandiser of the Year for Resort Facilities. Steve leads with a “prestige-first” retail philosophy that mirrors the world-renowned destination’s championship legacy. His strategic approach to curation, limited-edition product capsules, and rigorous vendor collaboration has positioned Whistling Straits as a global benchmark for golf retail. Risler’s leadership style centers on empowerment, mentorship, and purpose—ensuring that every guest leaves not just with a souvenir, but with a story.

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