Sarah Capers

Head of Brand, North America Consulting Division · Kantar · company speakers →

Sarah Capers leads Kantar’s Brand consulting practice, where she oversees the direction of the practice, as well as leads strategic client engagements in brand purpose, positioning, expression and experience design. A multidisciplinary strategist, prior to joining Kantar Sarah led accounts and production at a boutique creative studio where she brought to life brands, apps, websites and digital products for industry leaders such as Conde Nast, Dior, the Guggenheim and Adobe. She has also roles on successful political campaigns, including President Barack Obama’s 2012 reelection. Sarah graduated from Universidad CEU San Pablo with an M.A. in International Affairs and from NYU’s Gallatin School with a B.A. in Social & Cultural Analysis

Marketing EffectivenessROI MeasurementData-Driven MarketingConsumer Insights

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Speaking history

Marketing Effectiveness Accelerator

1 November 2026 New York, United States “Brand Purpose: An Effective Advertising Response in a Crisis”

Topics this speaker covers

Marketing EffectivenessROI MeasurementData-Driven MarketingConsumer Insights

Sectors

Advertising and Marketing Research

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