Paul Rigault

CEO and Co-Founder · DØDS Diving League · company speakers →

<p>Paul&nbsp;Rigault is CEO and co-founder of the D&Oslash;DS Diving League, a next-generation global sports property built from the ground up for digital-first audiences. He brings more than 25 years of experience as an advertising and media executive, including serving as CEO of Publicis Norway.<br /> <br /> At DDL,&nbsp;Rigault&nbsp;has applied a modern, digital-first media and commercial playbook to transform a grassroots discipline into a scalable international league. In 2026, DDL will make its premier live broadcast debut on ESPN, and has been named by Fox News as one of the fastest-growing action sports in the world, with an estimated 100 million global media views in 2026.<br /> <br /> Rigault works at the intersection of sport, media, and cities, focusing on how Gen Z and Gen Alpha are reshaping sport, culture, and business. His approach moves beyond traditional &ldquo;heads-in-beds&rdquo; event models, emphasizing long-term value creation for host cities through cultural relevance, talent attraction, and community engagement. He is currently piloting new three-way partnership and funding models between leagues, cities, and commercial partners in 2026, designed to reduce public risk while strengthening alignment and long-term impact.</p>

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