Ola Mobolade

Marketing Consultant / Founder · COCO COCO · company speakers →

Beyond her broad expertise leveraging consumer insights to drive brand growth for leading companies, Ola has extensive experience across all age and lifestyle segments of African-American, Hispanic, Asian, LGBTQ and Millennial audiences. She has been a featured speaker on effective diversity marketing at conferences sponsored by the World Federation of Advertisers, American Association of Advertising Agencies, Advertising Research Foundation, Association of National Advertisers, Advertising Week, Brandweek, World Research Group, and is regularly invited to present and lead executive workshops on evolving organizations to “New Majority” readiness. In her 20 year career, Ola has spearheaded hundreds of consumer insight and strategy initiatives spanning a wide range of consumer segments and categories, including multinational, U.S. Total Market, and multicultural studies for McDonald’s, The Coca-Cola Companies, Procter & Gamble, Unilever, Colgate, Google, Facebook, Snapchat, MTV Networks, Diageo, and many others. In addition to her work in the for-profit and public sectors, she has partnered with several institutions to illuminate opportunities for improved relations with underserved and ethnic communities including studies for M&T Bank, Loretto Hospital and University of Chicago Medical Center under an initiative led by former First Lady Michelle Obama, in her previous role as VP of Community and External Affairs at UCMC. Ola is passionate about culture in its various manifestations, and holds dual degrees from Harvard University in Psychology and Afro-American Studies. She is a winner of the prestigious Atticus Award for Original Published Thinking in Communications Services, and a longtime resident of Brooklyn, New York City.

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