Michéle Viljoen

Founder & Creative Director · Karoo Baba · company speakers →

Michéle Viljoen is the founder and creative director of Karoo Baba, a South African merino sheepskin brand rooted in her childhood on a remote Sout African farm. Self-taught across design, sourcing, and brand development, she has spent years making the case for a material that is as old as human shelter itself. Long before interiors were designed, skins and furs were humanity's first experience of warmth, comfort, and home. Michéle believes sheepskin deserves to find its place there again — not as a luxury reserved for high-end hospitality, but as a grounding, tactile presence in any space where people live, rest, and restore themselves. From boutique hotels and game lodges to wellness spaces and everyday homes, natural sheepskin brings something no synthetic can replicate: breathable warmth, sensory softness, and a quiet connection to the natural world. Her Decorex 2026 pod, The Soft Life Dream Room, translates this philosophy into a fully dressed interior — a space that feels as at home in a wine farm suite as it does in a family bedroom. Michéle's work sits at the intersection of material honesty, tactile design, and the belief that the most restorative spaces are the ones that remember where they came from.

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