Martha Shedden

President & Co-Founder · National Association of Registered Social Security Analysts (NARSSA) · company speakers →

Martha Shedden is one of the nation’s leading experts on Social Security planning and retirement education. As President and Co-founder of the National Association of Registered Social Security Analysts (NARSSA), she has trained thousands of financial advisors, tax professionals, and retirement specialists on how to navigate the complex web of Social Security rules to help Americans make optimal claiming decisions. With a background in engineering and years of experience in retirement income planning, Martha brings analytical precision and a practical, client-first approach to one of the most misunderstood elements of personal finance. Her mission is simple but urgent: to educate both professionals and the public on the true value of Social Security. Precisely, how smart, personalized decisions can translate into tens or even hundreds of thousands of dollars in lifetime income. Martha is a trusted voice in the media, frequently contributing to financial publications and appearing as a guest expert on podcasts, webinars, and at industry conferences. She is a passionate advocate for proactive financial literacy, especially among women, Baby Boomers, and self-employed individuals who are often underserved in traditional retirement planning conversations. Her writing and presentations are clear, actionable, and deeply rooted in real-world insight. She believes Social Security is more than just a government benefit—it’s an earned retirement asset, an insurance policy, and a financial lifeline that deserves far more attention and respect.

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