Mace Hartley

Executive Director · Australasian Fleet Management Association (AfMA) · company speakers →

With 40 year’s commercial experience spanning retail automotive, general insurance and fleet management, Mace has been the Executive Director of the Australasian Fleet Management Association (AfMA) for the past 10 years. Mace is an accountant by trade and held CFO, Director, General Management and National Sales roles throughout his career and was inducted into Bob Media’s Global Fleet Hall of Fame in 2023. Mace is a strong advocate for new and emerging technologies which goes hand in glove for his passion for people development. During his time with AfMA, he worked with Swinburne University to develop a Diploma of Leadership & Management contextualised for the fleet and automotive industries, in 2021 launched AfMA’s Personal Develop Series assisting people to become the best versions of themselves, in 2022 launched AfMA’s first mentoring program and in 2023 launched AfMA’s Industry Development Program, specifically designed to support organisations with succession planning. Mace's goal as a leader is to leave the world in a better place than he found it. It is his belief that EQ is fundamental to becoming the best version of ourselves, hence AfMA’s Personal Development Series.

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