Branding and Messaging Strategy Expert · CBD Marketing · company speakers →
Liz has a wealth of branding, positioning, and messaging strategy development expertise across a broad range of product categories and segments. At CBD Marketing, she has spearheaded brand revitalization, acquisition and retention efforts for leading national and global companies that are now aligning with cannabis markets. Her interest in social monitoring and social listening underlines the importance of the marketing insights it can provide to brands and companies. Liz speaks nationally on marketing topics, including on integrated digital programs that help attract new customers, maximize lifetime value, and increase sales, retention and loyalty. Prior to joining CBD, Liz served as Executive Vice President for Columbian Advertising, now FCB.
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