Larissa Jensen

Vice President, Industry Advisor – Beauty · The NPD Group, Inc. · company speakers →

Larissa Jensen is an expert in the prestige skincare, makeup, fragrance and hair categories. She travels globally to lend her knowledge of the U.S. market to the beauty industry, which includes the evaluation of new business opportunities for top beauty manufacturers around the world. Jensen shares her expert insights and analysis on The NPD Group Blog, and contributes to major media outlets including The New York Times, The Wall Street Journal, USA Today, Women’s Wear Daily, Vogue, The Business of Fashion, HAPPI and GCI magazine. She has delivered keynotes and trend presentations at established beauty events and conferences for Cosmetic Executive Women, HBA Global Expo, Cosmoprof and The Society of Cosmetic Chemists. A guest lecturer at Columbia University Business School and The Fashion Institute of Technology (FIT), Jensen also is an advisory board member for FIT’s CFMM master’s program and on the Board of Advisors for Beauty Packaging magazine. She joined NPD in 2005 following marketing roles at The Estée Lauder Companies, Inc. and L’Oréal USA.

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