Vice President of Ad Tech and Programmatic Revenue · Advance Local · company speakers →
Grant Whitmore, vice president of ad tech and programmatic revenue at Advance Local, offered a compelling look into how his organisation has transformed its programmatic strategy over the past five years. With operations across eight U.S. states and a digital footprint that includes 18 news Web sites and 46 podcasts, Advance Local has made programmatic a cornerstone of its revenue model.
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