Emma Hellström

CSO · Flower · company speakers →

Emma Hellström, Chief Strategy Officer at Flower, has played an important role in driving the company's growth over the past three years. With deep expertise across the entire battery ecosystem, she excels in areas ranging from procurement to multi-market trading. Her extensive knowledge of the renewable energy sector keeps her at the forefront of industry innovation, helping to position Flower as a key enabler of the energy transition. Flower is a Swedish greentech scale-up enabling the energy system of tomorrow. Founded in 2020, Flower is backed by senior and well-known investors, such as the venture capital firm Northzone, distribution system operator Ellevio, and H&M chairman Karl-Johan Persson. Flower's flexible asset portfolio combined with the in-house machine learning-based optimization platform enables a reliable and fossil-free energy system. As one of the leading Nordic flexibility providers, Flower participates in a variety of ancillary service markets as well as wholesale trading by taking on the Balance Responsible Party (BRP) role for solar power and other asset types, while also being a PPA off-taker.

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