David Portalatin

Vice President, Industry Advisory – Food · The NPD Group, Inc. · company speakers →

David Portalatin is The NPD Group’s national analyst on all aspects of food and beverage consumption in- and away-from-home. He provides information, insights and analysis on how U.S. consumers eat and drink, their attitudes and motivations, diet and nutrition, snacking, personal characteristics and their usage of restaurants and other foodservice outlets. He works closely with food manufacturers and retailers; foodservice distributors, manufacturers and operators; and media outlets in providing strategic business insights into current and future eating patterns in America. Portalatin’s diverse background and experience gives him an in-depth understanding of consumer behavior and purchase patterns. Prior to his current role, he was NPD’s industry analyst in the automotive aftermarket, motor fuels and convenience retailing industries. He held various positions in petroleum marketing, convenience retailing and foodservice wholesale distribution before joining NPD in 1999. He is a frequent featured speaker at food industry events and corporate conferences/meetings with distributors, manufacturers and retailers. Portalatin’s comments have appeared in USA Today , CNBC , Associated Press , Los Angeles Times and other nationally recognized media outlets.

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