CRO & Data Guru · BCR · company speakers →
Adrian Sarpe is a Conversion Rate Optimization & Data Guru in BCR spearheading the data-driven approach to Digital Marketing and the adoption of test&learn methodologies for improving both user experience and the performance of digital channels. With over a decade in digital marketing and a passion for MMMs, he has a proven track record in using data for at-scale improvements in user experience and performance KPIs, best leveraging the insights in driving actionable items and new technology for streamlining the analyses and delivering real-time actions for measurable impact.
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