Events › Retail & E-commerce
Retail & E-commerce
50
Exhibitors
100
Attendees
An exclusive business forum that pairs senior convenience store and fuel retail executives from North America with commercial suppliers and solution providers through a structured program of pre-arranged one-to-one matchmaking meetings, educational sessions, and curated networking.
Exhibitor mix: The event is not structured as an open exhibition floor, but as a series of curated one-to-one business-matchmaking meetings between convenience store retailers and paid solution providers.
ReFuel Forum USA is held annually. This page tracks the next confirmed edition — ReFuel Forum USA 2027 dates will be added here once announced.
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50 exhibitors here. You probably care about 20–30. Tell us your ICP, we'll find them.
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⚠️ The exhibitor list for this event isn't publicly accessible yet. We'll work on it once you submit a request.
Venue
Omni Frisco Hotel at The StarHotel venue · 2,230 m² · 2 halls · ~1,440 people
A 16-story luxury hotel in Frisco, Texas, located at The Star, the Dallas Cowboys World Headquarters. It features 300 guest rooms and 24,000 sq ft of meeting space, including the 12,971 sq ft Star Ballroom, adjacent to the Ford Center at The Star.
📍 11 Cowboys Way, Frisco, TX 75034, USA
Operated by Omni Hotels & Resorts
Organizer
OpenRoom EventsPrivate · London, United Kingdom · Founded 2004
Organizer of invite-only B2B forums for senior leaders featuring pre-arranged one-to-one meetings.
Why people attend
Buyers attend as VIP guests to discover tailored operational solutions, evaluate new forecourt technologies, and engage in efficient, pre-scheduled business meetings without standard trade show pressure.
Who attends
Exhibitor categories
Sample matches
Filtered to a Series-B SaaS ICP. Your filter will be different.
Sample Match A
example.com
"Strong ICP match: Series B, EU expansion, VP Engineering and CTO attending."
Sample Match B
example.io
"Mid-stage SaaS with active GTM motion; product-led growth signals align with ICP."
████████ ██████
████████.io
"████████████████████████████████████████."
Submit your ICP
to unlock all matches
████████ ██████
████████.io
"████████████████████████████████████████."
Submit your ICP
to unlock all matches
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Frequently asked questions