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Convention & Product Showcase 2026 Exhibitor List

89th edition

Trade-orientedMid-sizeIn-personNational draw
📅 11 October 2026 – 14 October 📍 Hyatt Regency Orlando, Orlando, US ↗ 🏢 National Beer Wholesalers Association 🔁 annual

300

Exhibitors

2,000

Attendees

An annual convention connecting beer and beverage distributors across the United States with brewers, beverage suppliers, technology innovators, and equipment vendors to optimize supply chains and drive commercial growth.

Exhibitor mix: Organized primarily by booth numbers featuring dedicated showcase categories for beverage suppliers, new companies, and technology providers.

Beverages DrinksLogistics Supply ChainB2b Trade Sourcing beerbeveragesbrewingdistributionsupply chainwholesaledistributors

Convention & Product Showcase is held annually. This page tracks the next confirmed edition — Convention & Product Showcase 2027 dates will be added here once announced.

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Venue

Hyatt Regency Orlando

Hotel venue · 29,264 m² · 3 halls · ~4,000 people

A high-rise convention hotel on International Drive in Orlando, Florida, featuring 315,000 sq ft of meeting space connected to the Orange County Convention Center via skywalk. It specializes in large-scale corporate events and trade shows.

📍 9801 International Dr, Orlando, FL 32819, USA

Operated by Hyatt Hotels Corporation

23 events tracked at this venue → Venue website ↗

Organizer

National Beer Wholesalers Association

Nonprofit · Alexandria, United States · Founded 1938

Trade association representing American beer distributors and advocating for their interests.

Exhibitor list

Convention & Product Showcase exhibitor list

237 companies are exhibiting at Convention & Product Showcase. A sample of 12 is shown below — unlock the full list to see all 237.

225 more exhibitors at Convention & Product Showcase.

Unlock the complete exhibitor list — every company, with optional ICP filtering and verified buying-committee contacts per matched account.

Unlock all 237 exhibitors →

Why people attend

Distributors attend to discover new beverage brands, evaluate warehouse and logistics tech, find material handling equipment, and network with industry principals to secure territorial rights.

Who attends

Independent beer and beverage distributorsexecutive leadershipoperations/warehouse managerslogistics professionalsbeverage supplierstechnology vendorsand retail leaders.

Exhibitor categories

Beer & BeveragesFleet & Trucking HardwareWarehousing & RoboticsE-commerce & Distribution SoftwarePoint of Sale Technology

Speakers

74 speakers at Convention & Product Showcase

B
L

Lauren Doll-Sheeder

Doll Distributing

"Multi-generation distributor panel on modern leadership skills"

leadershipmulti-generational workforcedistribution
M

Mark Doll

Doll Distributing

"Multi-generation distributor panel on modern leadership skills"

leadershipmulti-generational workforcedistribution
R

Rebecca Maisel

Gulf Distributing, LLC

"Multi-generation distributor panel on modern leadership skills"

leadershipmulti-generational workforcedistribution
E

Elliot Maisel

Gulf Distributing, LLC

"Multi-generation distributor panel on modern leadership skills"

leadershipmulti-generational workforcedistribution
S

Sarah Matesich

Matesich Distributing Co.

"Multi-generation distributor panel on modern leadership skills"

leadershipmulti-generational workforcedistribution
J

Jim Matesich

Matesich Distributing Co.

"Multi-generation distributor panel on modern leadership skills"

leadershipmulti-generational workforcedistribution
C

"Fireside chat on consumer behavior and market dynamics"

consumer behaviormarket dynamics
N

"Fireside chat on consumer behavior and market dynamics"

consumer behaviormarket dynamics
N

Nikki Budzinski

U.S. Representative (IL-13)

"Congressional remarks"

congressionalpolicy
D

Dave Joyce

engineering director · Husco

"Congressional remarks"

Also speaking at iVT Expo, iVT Expo Cologne 2026

S

Sarah Matesich Schwab

President and COO · Matestich Distributing

"Industry Panel"

beer distributionleadershipindustry trends
S

Sue McCollum

owner and CEO · Eagle Brands Sales and Double Eagle Distributing

"Industry Panel"

beer distributionleadershipindustry trends
K

Krissy Hansen

Marketing Manager · Crescent Crown Distributing

"Industry Panel"

beer distributionmarketingindustry trends
P

Peter Heimark

President and CEO · Heimark Distributing

"Industry Panel (Moderator)"

beer distributionleadershipindustry trends
T

Todd Rokita

Indiana Attorney General

"Keynote"

alcohol policylaw enforcement

+ 58 more speakers at this event.

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Frequently asked questions

When is Convention & Product Showcase?+
Convention & Product Showcase takes place on 11 October 2026 to 14 October 2026.
Where is Convention & Product Showcase held?+
Convention & Product Showcase is held at Hyatt Regency Orlando, Orlando, US.
Who organises Convention & Product Showcase?+
Convention & Product Showcase is organised by National Beer Wholesalers Association.
How many exhibitors attend Convention & Product Showcase?+
Convention & Product Showcase typically hosts approximately 300 exhibitors.
How often is Convention & Product Showcase held?+
Convention & Product Showcase is held annual.

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