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Hospitality & Travel
57th edition
240
Exhibitors
The International Tourism Fair in Novi Sad is one of the most significant regional B2B and B2C travel events in the Western Balkans, bringing together travel agencies, tourism boards, and hospitality companies to network and showcase regional travel destinations.
Exhibitor mix: Organized into national pavilions, regional tourist organizations, themed spaces for medical tourism/spa, and HoReCa equipment sections.
International Tourism Fair is held annually. This page tracks the next confirmed edition — International Tourism Fair 2027 dates will be added here once announced.
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Venue
Novi Sad FairFairground · 300,000 m² · ~8,000 people
The leading trade fair institution in Serbia located in Novi Sad, operating since 1923. The complex includes over 60,000 sqm of indoor exhibition space, significant outdoor areas, and the Master Congress Centre, hosting major agricultural and trade events.
📍 Hajduk Veljkova 11, 21137 Novi Sad, Serbia
Operated by AD Novosadski sajam
Organizer
Novi Sad FairPrivate · Novi Sad, Serbia · Founded 1923
Organizer of international trade fairs, exhibitions, and conferences based in Novi Sad, Serbia.
Exhibitor list
120 companies are exhibiting at International Tourism Fair. A sample of 12 is shown below — unlock the full list to see all 120.
108 more exhibitors at International Tourism Fair.
Unlock the complete exhibitor list — every company, with optional ICP filtering and verified buying-committee contacts per matched account.
Why people attend
Buyers attend to forge direct partnerships with Balkan tourism operators, source competitive local destination packages, and find active suppliers for hotel and catering equipment.
Who attends
Exhibitor categories
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Frequently asked questions