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Hospitality & Travel
1,000
Exhibitors
30,000
Attendees
The China International Travel Mart (CITM) is the premier professional travel exhibition in Asia, alternating yearly between Shanghai and Kunming, featuring over 1,000 global travel agents, airlines, destination marketing organizations, and national tourism boards.
Attendees: Inbound and outbound tour operators, travel agents, national tourism boards, hospitality groups, airlines, destination management companies, and leisure consumers.
Exhibitor mix: Organized primarily by domestic and international destinations via country pavilions, municipal tourism bureaus, provincial delegations, airlines, hotel groups, and travel technology zones.
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Venue
National Exhibition and Convention Center (Shanghai)Exhibition centre · 500,000 m² · 16 halls
A massive four-leaf clover-shaped exhibition complex in Qingpu District, Shanghai, co-built by the Ministry of Commerce of China and Shanghai Municipal Government. It features 400,000 sqm of indoor space and 100,000 sqm outdoors, focusing on large-scale trade shows.
📍 No. 333 Songze Avenue, Qingpu District, Shanghai, CN
Operated by National Exhibition and Convention Center (Shanghai) Co., Ltd.
Organizer
Ministry of Culture and Tourism of China
Government · Beijing, China · Founded 1998
The largest professional travel mart in Asia, hosting annual tourism trade shows to promote inbound, outbound, and domestic Chinese travel.
Why people attend
Buyers attend to forge direct distribution partnerships with Chinese regional tourism bureaus, secure inbound/outbound travel inventory, and evaluate new destination products or visa policies.
Exhibitor categories
Sample matches
Filtered to a Series-B SaaS ICP. Your filter will be different.
Sample Match A
example.com
"Strong ICP match: Series B, EU expansion, VP Engineering and CTO attending."
Sample Match B
example.io
"Mid-stage SaaS with active GTM motion; product-led growth signals align with ICP."
████████ ██████
████████.io
"████████████████████████████████████████."
Submit your ICP
to unlock all matches
████████ ██████
████████.io
"████████████████████████████████████████."
Submit your ICP
to unlock all matches
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Frequently asked questions